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Home » Management Books » General Management Book

General Management Book

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Book Name : Strategic Management

ISBN : 9780071263757

Author : Pearce

Edition : 11/e

US ISBN : 9780077243210

List Price : Rs. 1780

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Book Name : Strategic Brand Management:Building, Measuring & Managing Brand Equity

ISBN : 9788120335400

Author : Keller

Edition : 3/e

US ISBN : 013188865X

List Price : Rs. 450

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Book Name : Essentials of Contemporary Advertising

ISBN : 0071287579

Author : Arens

Edition : 2/e

US ISBN : 0073380970

List Price : Rs. 1700

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Book Name : Essentials of Contemporary Management

ISBN : 0071284059

Author : Jones

Edition : 3/e

US ISBN : 0073530247

List Price : Rs. 1450

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